Hire Cold Callers and Appointment Setters for Your Sales Team
When you hire cold callers through KUYA Solutions, you get a dedicated Filipino VA who works your call lists, follows your script, qualifies prospects, and books appointments on your calendar. Your cold calling virtual assistant logs every call and outcome in your CRM, on hours set to your prospects' time zone, at a flat monthly rate.
One thing comes first: you own your lists, your script, and your compliance with telemarketing laws, and the VA follows the calling rules you set. More on that below.
What a cold calling VA handles
Repetitive, measurable work that makes a good fit for a dedicated seat.
Outbound calling is repetitive, measurable work, which makes it a good fit for a dedicated seat. The VA runs the daily calling routine; the sales conversation that closes the deal stays with you:
| Task | What the VA does | What stays with your team |
|---|---|---|
| List prep | Researches and cleans prospect lists you approve, removes duplicates and numbers marked do-not-call | Choosing the market and list sources, and scrubbing against required do-not-call lists |
| Outbound calls | Makes live calls from your list, using your script and opening | The script and offer itself |
| Qualifying | Asks your qualifying questions and notes budget, timing, and fit | Who counts as qualified |
| Appointment setting | Books qualified prospects onto your calendar with the right meeting details | Running the meeting and closing |
| Follow-up | Calls back at the time the prospect asked, sends the follow-up email you approved | Pricing and negotiation |
| CRM logging | Records every dial, outcome, and note, and tags do-not-call requests right away | Pipeline decisions |
| Reporting | Sends a simple daily or weekly summary of calls, conversations, and meetings booked | Targets and next steps |
Cold caller, appointment setter, or inside sales VA?
The titles overlap. Pick the seat by where you need the help most.
- Cold caller: works a list of prospects who haven't heard from you, starts conversations, and qualifies interest.
- Appointment setter: turns interested leads, form fills, and callbacks into booked meetings, and confirms them.
- Inside sales VA: supports a salesperson or owner end to end, with calls, follow-up emails, CRM updates, and meeting prep.
Many small teams start with one seat that blends appointment setting and follow-up, then add a dedicated cold caller once the process is proven. If your leads mostly come in rather than go out, a virtual secretary who handles inbound calls may fit better.
A day with a cold calling VA
The real schedule depends on your market and your rules.
Here's an example of how the seat can run. The real schedule depends on your market and your rules:
- Before calling starts: review the day's list, callbacks, and any notes from the last attempt.
- Calling blocks: work the list during the hours your rules allow, based on your prospects' time zones.
- Between blocks: send follow-up emails, confirm tomorrow's meetings, and update the CRM.
- End of day: log outcomes, record do-not-call requests, and send a short summary.
Calling compliance stays with your business
Outbound calling is regulated.
Outbound calling is regulated. The FTC's Telemarketing Sales Rule and the National Do Not Call Registry, the FCC's rules under the Telephone Consumer Protection Act (TCPA), and state laws can all apply, depending on who you call and how. As the business behind the calls, you're responsible for making sure your calling program complies, including which numbers can be called, do-not-call scrubbing, calling hours, consent, and script disclosures.
For example, the FTC says sellers and telemarketers who are required to use the registry must sync their call lists with it at least every 31 days (FTC Do Not Call Q&A). Registry access is through the National Do Not Call Registry site for telemarketers and sellers.
Your VA follows the lists, scripts, and calling rules you provide, records do-not-call requests in your CRM, and brings anything unclear to you. This page covers live calls made by a person, not robocalls or prerecorded messages. It's general information, not legal advice, so review your calling program with your attorney before you start.
Businesses we staff cold callers for
Small businesses that sell through conversations.
We staff cold calling and appointment-setting VAs for small businesses that sell through conversations, including:
- B2B service companies and agencies booking discovery calls with decision-makers.
- Real estate teams that want prospecting calls and follow-up handled consistently. See real estate virtual assistants.
- Insurance agencies following up on quote requests and renewals. See insurance agency virtual assistants.
- Contractors and home service businesses calling back estimate requests and past customers. See virtual assistants for contractors.
Cold calling plus automation
The VA handles the conversations. Automation handles the busywork around them.
The VA handles the conversations. Automation handles the busywork around them, built through workflow automation and websites and CRM setup:
- Smart Follow-Up / CRM creates callback tasks and reminders so no interested prospect gets forgotten.
- Online Booking lets prospects pick a meeting time from a link the VA sends.
- Email & Text Campaigns send the follow-up content you approve.
- Missed-Call Text-Back replies when a prospect calls back and the line is busy.
Running your CRM in HighLevel? A HighLevel-certified VA already knows the platform. For more ideas, see these workflow automation examples. Package details are on the pricing page.
Who your cold caller is
Filipino professionals, placed by a US-based team with Houston–Galveston roots.
KUYA's assistants are Filipino professionals trained through Kuya Academy in Dumaguete, Philippines, and placed by a US-based team with Houston–Galveston roots. Each VA is onboarded on your offer, script, qualifying questions, and CRM before the first call, and calling hours are set to your prospects' time zones. Learn more about Filipino virtual assistants and how our remote staffing agency model works.
Cold calling VA rates
Each role is a one-time setup fee plus a flat monthly rate.
Each role is a one-time setup fee (see pricing) plus a flat monthly rate:
| Seat | Hours | Monthly | Best for |
|---|---|---|---|
| Dedicated Assistant | 20 hrs/wk | $1,697 | Appointment setting and follow-up on inbound leads and callbacks |
| Dedicated Assistant | 40 hrs/wk | $2,797 | Full-day outbound calling plus CRM and follow-up |
Final fit depends on role complexity, hours, and coverage windows, and is confirmed after the Workflow Mapping Session. Usage fees, phone line and calling software charges, and third-party subscriptions are billed separately. KUYA doesn't promise a number of appointments; results depend on your list, offer, and market. To compare with an in-house hire, read our virtual assistant cost guide and virtual assistant vs. employee.
Checklist before you hire cold callers
- Decide who you're calling and where your lists come from.
- Review your calling program with your attorney, including do-not-call scrubbing, consent, and calling hours.
- Write the script: opening, qualifying questions, common objections, and when to hand off.
- Define a qualified appointment and set booking rules for your calendar.
- Set up CRM access, call outcomes, and a do-not-call tag for the VA.
- Pick calling hours that fit your prospects' time zones, and a weekly review time.
Want a wider view of what to delegate? Read what a virtual assistant does, or see our page on a virtual assistant for small business.
FAQ
Frequently asked questions.
- How do I hire cold callers through KUYA?
- Start with a MapFlow session or a staffing quote on the booking page. We map your calling workflow, define the seat, and place a pre-vetted VA who is onboarded on your offer, script, and CRM before the first call.
- What does a cold calling virtual assistant do?
- A cold calling VA works your prospect lists by phone, follows your script, qualifies interest with your questions, books meetings on your calendar, sends approved follow-up, and logs every call and outcome in your CRM. Closing stays with your team.
- How much does it cost to hire a cold caller?
- Through KUYA, a Dedicated Assistant is $1,697 per month for 20 hours a week or $2,797 per month for 40 hours, plus a one-time setup fee listed on the pricing page. Phone line and calling software charges are billed separately.
- How many appointments will a cold calling VA set?
- KUYA doesn't promise a set number. Results depend on your list, offer, market, and script. The VA reports calls, conversations, and meetings booked so you can see what's working and adjust the list or script with them.
- Who is responsible for TCPA and Do Not Call compliance?
- You are, as the business behind the calls. The VA follows the lists, scripts, and calling rules you provide and records do-not-call requests, but your calling program should be reviewed by your attorney. KUYA doesn't provide legal advice.
- Can an appointment setting VA book meetings on my calendar?
- Yes. The VA books qualified prospects into the time slots and meeting types you allow, adds the details you need, and sends confirmations. Online Booking links and reminders can be set up so meetings stay on your calendar.
- What if the VA isn't a good fit?
- KUYA's VA staffing includes a replacement guarantee. We address mismatches directly and work to re-place the seat, and a written script and qualifying rules make the next placement faster because the role is already defined.
Keep your pipeline moving
Map your outbound process and define the calling seat.
Book MapFlow, the $497 / 60-minute Workflow Mapping Session, to map your outbound process and define the calling seat, or request a staffing quote on the same page. Explore VA staffing, see every package on the pricing page, or call (956) 828-4672.
About KUYA Solutions
KUYA Solutions LLC was founded by Slade Jones and is based in the Houston–Galveston area, serving small businesses across the US. We place pre-vetted Filipino virtual assistants and build AI workflows into the tools you already use, starting with a mapped workflow instead of a guess.
Let's map the workflow that runs your business without you.
A focused 1:1 session to identify what to delegate, automate, and systemize — so growth stops depending on your hours.